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  • Market Prospect Analysis Of Makeup Brush Industry in 2024
    Market prospect analysis of makeup brush industry in 2024 Makeup brushes Set are indispensable accessories in cosmetics, and with the development of The Times and the progress of society, the Internet era has catalyzed the personalized demand, and the market demand for professional makeup brush set is also increasing. According to market research data, the next five years, the global makeup brush market is expected to grow at an annual rate of 10%, to reach 3.2 billion US dollars by 2025, the domestic market will also achieve higher growth, the market prospects are promising.   Domestic market situation analysis The scale of China's cosmetics market has occupied the second position in the world, and with the improvement of consumption level and the rise of fashion consumption, the professional makeup brush high quality full set market has gradually attracted attention. The domestic market is dominated by low-end women makeup brush set, but the market continues to grow, major brands are also constantly innovating, promoting the upgrade of the market, and the emergence of professional makeup brands and e-commerce has also accelerated the popularization and promotion of the travel brush sets makeup private label  market.     Second, industrial development mini makeup brush set custom logo manufacturing technology and material has been greatly improved and progress, most of the domestic makeup brush manufacturers use artificial hair or natural hair material, as well as more high-end luxury makeup brushes set brands use animal materials, the quality of multi-color makeup brush set has been greatly improved, brush, sponge brush and silicone brush production process is becoming more and more fine. The length, thickness, texture and process of hair have strict control standards, and are more in line with people's use experience and quality requirements.   Third, market demand analysis With the improvement of the spiritual level, people's pursuit of beauty is also getting higher and higher, not only higher requirements for cosmetics, but also significantly higher requirements for makeup tools and auxiliary tools. In terms of makeup brushes, consumers have higher and higher requirements for fineness, the texture of multi-function Makeup Brush , the softness of the Makeup Brush Hair, the elasticity of the premium Makeup brush head, the process, etc., are the concerns of consumers, the emergence of sponge brushes and silicone brushes to meet the different needs of consumers. In addition, the existence of young people, pay more attention to fashion and personality, and the emergence of some luxury brands and printing brushes directly meet the unique taste needs of consumers.   Fourth, market competition pattern analysis At present, the domestic makeup brush market is still in its initial stage, and the market still has a large space and potential for development. In terms of market competition, both famous foreign brands and some domestic brands are playing games and competing with each other through different innovative ways and technologies in order to occupy a larger market share in the market. Among them, the market of developed countries in Europe and the United States occupies a larger share, and the competitiveness of domestic brands is becoming stronger and stronger, on the basis of ensuring product quality, they are constantly increasing publicity and expanding product sales channels. However, due to the greater impact of economic factors, small and low-technology enterprises are still difficult to establish a foothold in the market.   In summary, with the continuous development of the makeup industry market and people's higher and higher requirements, the makeup brush industry is also constantly developing and growing. Although the market competition pattern has yet to be adjusted and improved, the industry prospects are promising, and enterprises not only need to continuously improve the quality and brand image of makeup brushes, but also need to make full efforts in innovation and marketing to occupy a larger market share in the market  

    2024 04/25

  • Cost-effective Foot Grinder Recommended For Easy Removal Of Dead Skin On The Sole?
    Cost-effective foot scraper nz recommended for easy removal of dead skin on the sole ? With the general improvement of the awareness of health prevention, the health of the family's feet is often ignored, especially the dead skin calluses and peeling chapping on the soles of the feet are now the health problems faced by most middle-aged and elderly people and even young people. The foot itself has a complete healthy ecology, and calluses, chapping and so on are very easy to induce foot fungal infection, bringing serious discomfort. It should be noted that hand picking is definitely a high-risk wrong approach, if there are friends in this area, it is recommended to choose a pedicure, which electric pedicure is more suitable for people of all ages to use, simple operation, and can easily solve the problem, to achieve the effect of dead skin thick calluses, anti-chapping infection. Foot File Stainless Steel-Golf Club Design Double Sided Stainless Steel Foot Rasp Soft Rubber Handle With Nail File

    2024 04/16

  • Is foot grinder harmful to foot grinding or Foot File?
    Foot grinder is harmful to foot grinding, and the specific situation. Reasonable and appropriate use generally has no obvious harm, but if used improperly, it may cause skin damage or cause infection.   1, no harm: for adults, with the increase of age, long-term walking exercise, easy to lead to long-term squeeze, wear, dead skin. At this time, the reasonable use of foot grinding feet, can remove the dead skin of the feet, help to achieve the role of skin care, generally no harm; 2. Harmful: If the frequency of foot grinding is too high or the depth of control is not paid attention to, it is easy to cause skin damage, which may cause local pain, redness and other symptoms, so it should be used according to the equipment instructions. In addition, if the use of foot grinding feet, do not pay attention to timely cleaning, disinfection, equipment and skin cleanliness is poor, easy to cause skin infection. Generally, the reasonable use of the foot grinder can take care of the foot skin, but pay attention to the standardized operation in accordance with the instructions for the use of the equipment to prevent harm to the body. When there is local skin damage or painful symptoms, you should avoid using the foot grinder to grind the feet, so as not to aggravate the symptoms.So we suggest you choice Double-sided Metal Foot File,Here are foot file images: SZ CHENGYANG BEAUTY TOOLS CO..LTD was established in 2009, we are a manufacturer specializing in developing and manufactureing Foot File And Makeup Brush Items, Own Brand"Rolypoly" Mainland Brand.Our factory have our own 20 enginers, we can make the goods according to your demand. OEM and ODM order with your logo/trademark are all welcome. We have more than 15 years experience ,worked with many big companies  such as Walmart,Kiss New York,Auxmir,Homplus,Dr.FootExpert,Earth Therapeutics,Nailstudio etc.  Our factory have passed IS09001:2015, we can make the products comply with CE, ROHS,FCC etc. 

    2024 04/12

  • Why and how often do I need to wash makeup brushes and sponges?
    Why and how often do I need to wash makeup brushes and sponges? Artificial hair should be washed at least once a week and animal hair should be washed once a month In addition to preventing rotten face, the correct cleaning Beauty Brush frequency can also extend the life of the Foundation Makeup Brush ~ First of all, artificial hair is not easy to break, and more with liquid, paste products to use, plus wet easy to breed bacteria, so in fact, it is no problem to wash after use ~ but animal hair is more different; Animal hair is not only more fragile, and the price is also higher. XD is basically recommended to use powder products, and there is no moisture problem, so it can be cleaned once a month ~ But the animal hair brush is used up, remember to brush the residual powder in toilet paper or sponge! TIPS 2: Do not soak the brush A lot of girls may think that the Powder Foundation Brush a little longer, it will be a little cleaner ~ but this is a wrong idea! Because the soaking brush is likely to let water into the pen, resulting in mold at the root of the brush and broken pen ~ If you really want to soak, it is recommended that the water should be lower than the connection between the pen and the brush, and only a very shallow water level can be soaked ~ Tip 3: Do not dry with a hair dryer Some brushes do take a long time to dry, but at this time do not have to patiently pick up the hair dryer to dry! Because the wind temperature of the hair dryer is easy to destroy the hair quality, and even let the brush lose hair, if the hair dryer is too long to blow the brush, the life of the brush will be greatly reduced Next, look at the graphic method of makeup brush cleaning, which is divided into 4 steps: STEP 1: Put Make Face Powder Brush in the water First of all, Put the makeup brush in the water, and pay attention to the connection between the brush bristles and the pen holder to keep dry ~ STEP 2: Draw and rub the bristles on the hand/brush pad Pour the cleaning solution on the hand/brush pad, and gently draw a circle on the hand with a wet brush. Pay attention not to too much, otherwise the bristles are easy to break! If the brush has been stained with a foundation that is difficult to clean (waterproof, long-lasting, etc.), remember to rinse until the makeup residue is no longer visible STEP 3: Draw circles on hands and rinse downward The third step is to put the bristles on the hand and rinse them in a circular way, so as to confirm whether there is any residual makeup and cleaning liquid in the bristles. Otherwise, the water is easy to flow into the pen, resulting in damp mold, pen crack! STEP 4: Put protective net on the Comestic brush after smoothing the wool, and put it to dry Squeeze the moisture out of the bristles slightly by hand (do not need to dry), then smooth the hair flow along the direction of the bristles, and put on the brush protective net, the brush will not fry the hair after drying! The last important thing is that the brush should be put in the right way, in the room dry ~ because the water backflow and ultraviolet light are the reasons for the reduced life of the brush!

    2024 04/08

  • What can I use instead of a makeup sponge?
    Makeup sponges are often considered the primary tool for achieving a flawless makeup look. But there are other alternatives to makeup sponge that can be just as effective at helping you achieve seamless makeup application.   Makeup Brushes: Use a variety of makeup brush such as foundation brush, powder brushes, concealer brush, etc. to apply and blend your makeup.   Fingers: Fingers can blend makeup or apply cream or liquid products like foundation and concealer.   Cotton pads: Cotton pads can be used to apply liquid or cream products like foundation and concealer. Silicone Makeup Sticks: Silicone makeup sticks are a hygienic and easy-to-clean alternative to makeup sponges for applying and blending makeup.   Makeup spatula: Makeup spatulas can be used to scoop out and apply cream or liquid products (like foundation and concealer) and then blend them out with your fingers or a brush.   Makeup Puff: Makeup puffs can be used to apply and blend powder products, such as setting powder or blush.   While makeup sponges are a popular choice for applying makeup, there are alternatives that can help you achieve the perfect look. So whether it's a foundation sponge, a makeup brush, or another makeup tool, the key is to find the one that best suits your specific needs and preferences.

    2024 04/02

  • Newest 3 in 1 Private Patent Stainless Steel Foot File
    Newest 3 in 1 Private Patent Stainless Steel Foot File 1,Material selection: stainless steel Foot Rasp , high hardness, not easy to deform, easy to clean 304 stainless steel foot washboard Preferably 304 stainless steel is not easy to rust corrosion resistance high temperature resistance is not easy to deformation lasting sharp 2,Double-sided Foot file design: Thickness and fine double-sided grinding, for different thickness of the cuticle , This foot board Of 3 in 1 Foot File is still very good, ground out of the pile is very comfortable, also very smooth, feel very good, and does not hurt the foot, it is more convenient to use, cost-effective, recommended to buy 3,Comfortable rubber handle: fit hand shape, easy to operate, not easy to slip, comfortable grip 4,Convex design: Remove stubborn dead skin calluses For women, foot care is a very important thing because our foot skin is very delicate, if not cleaned up in time, it is easy to cause bacterial growth, affecting beauty. Therefore, here to prepare a wave of high-quality Metal Foot File to everyone, so that in addition to help you easily remove the dead skin of your feet, but also let your feet get better care.

    2024 03/28

  • How to use makeup brushes correctly to avoid skin damage?
    Makeup brushes are an indispensable part of makeup tools. Used correctly, they can help us apply makeup better and make the makeup more perfect. But if used improperly, makeup brushes can also cause damage to the skin. Choose the right makeup brush: Makeup brushes are available in different types and uses, such as foundation brushes, eyeshadow brushes, blush brushes, etc. When choosing a makeup brush, choose the right one based on your needs and skin condition. For example, if you have sensitive skin, you can choose to use a makeup brush with natural hair to avoid irritation to the skin. Keep it clean and hygienic: Used makeup brushes will contain residual makeup products and bacteria, which can cause skin problems if not cleaned in time. It is recommended to clean your makeup brushes at least once a week. You can use a special brush cleaning solution or mild shampoo to clean your makeup brushes, and then let them dry. Proper use: When applying makeup, use the make up brushes gently to avoid damaging the skin by using too much force. In addition, when using a foundation brush, pay attention to choosing the appropriate foundation product and how to use it to avoid clogging the pores of the skin. When using eye shadow brushes and blush brushes, you should choose the shape and size of the brush head according to your facial contours and preferences to make your makeup more refined. Replace makeup brushes regularly: Best Makeup Brushes also have a lifespan. If used for too long, the bristles will harden, break, and other problems, affecting the effect of use. It is recommended to replace the makeup brush every once in a while to maintain the softness and texture of the bristles and avoid causing damage to the skin. Proper use of makeup brushes is an important part of protecting your skin. Choosing the right makeup brushes, keeping them clean and hygienic, using them correctly and replacing them regularly can help us avoid skin damage and make our makeup more perfect.

    2024 03/26

  • How to choose the right foot file?
    Foot file is a tool used to trim and trim toe nails. Choosing a suitable foot file is very important to keep your toe nails healthy and beautiful. Material: Each material of the foot file has its own pros and cons. Stainless steel foot files are more durable, but may cause cracks on the edges of the nails; glass foot file have a longer service life and are suitable for sensitive skin; ceramic foot files have a fine texture and are gentle to use, suitable for fragile nails. Choose the appropriate material based on your needs and preferences. Thickness of the foot: Pedicure foot file usually have two surfaces: rough and fine. The rough one is suitable for trimming thicker nails, and the fine one is suitable for trimming thinner nails. Shape: The shapes of foot files include straight, arched, curved, etc. Each shape is suitable for different nail shapes and usage habits. Choose the appropriate shape according to your usage habits and nail shape. Choose products with brand protection. Good brands usually have better quality and service, and there are some well-known brands to consider when choosing a foot file. Products of well-known brands have been professionally tested and certified, and their quality is guaranteed, making them more reliable to use. In general, when choosing a foot file, you should choose the appropriate material, thickness, shape and brand according to your needs and preferences. At the same time, pay attention to keeping the foot file clean and disinfected to avoid cross-infection.

    2024 03/22

  • International beauty brands collectively raise prices, market reshuffle hides a good opportunity for domestic rise
    After the Spring Festival, major beauty brands have successively announced price increases. Est é e Lauder Group, L'Oreal Group, LVMH Group, Chanel, and others have all raised the prices of their cosmetics brands, with the highest single product increase approaching 60%. A counter staff member said that the price increase in this round may be greater than last year.The price of Makeup Brush Kit has increased accordingly In the past three years, every Spring Festival holiday, beauty brands will gather together to raise prices. Why do big brand beauty brands still choose to raise prices in the face of increasingly rational consumers? Some industry insiders believe that brands aim to establish their image through price increases, and agents and other channels can also use this to digest a portion of product inventory. Behind the price increase is the pressure on the performance of big brands, as well as the emergence of domestic cosmetics that are no longer on par with big brands. Can the price increase strategy ultimately be effective in a fiercely competitive environment?For example,3PC Makeup Brush Set Of Chanel 129# Yellow,price is about RMB3529.00,Some function Brush is also increased,such as Concealer Brush. Under pressure from performance, big brands are teaming up to raise prices On February 19th, Est é e Lauder Group announced an increase in the prices of approximately 1500 products under brands such as Est é e Lauder, Sea Blue Mystery, Zumalong, MAC Meike, and Yuemu Zhiyuan, with an average price increase ranging from 10% to 30%. The reporter from Blue Whale Finance and Economics noticed that the Tom Ford Fierce Night Luxury Black perfume (100ML) under Estee Lauder Group increased by 600 yuan to 1950 yuan, the popular product DW liquid foundation increased from 430 yuan to 450 yuan, and the 15ml small brown bottle eye cream increased from 550 yuan to 565 yuan. However, starting from February 19th, Est é e Lauder will launch a 38 day recharge and free shopping event. After receiving the voucher, the actual paid price for 15ml of small brown bottle eye cream is still 550 yuan. Est é e Lauder's Tmall flagship store customer service told Blue Whale Finance reporters, "Our product pricing needs to consider various factors, including raw material prices, operating costs, and transportation and warehousing costs. We will evaluate and adjust the suggested retail prices of some products in a timely manner." According to incomplete statistics, Est é e Lauder has undergone at least 10 price adjustments since 2012. Coincidentally, brands under the L'Oreal Group such as Coyenne, YSL Saint Laurent, Armani, etc. have also recently raised their product prices. Among them, Armani's increase is within 10%, while Bioquan's increase is 30% -40%; Several well-known overseas beauty brands under LVMH Group, including Givenchy, Guerlain, Dior Beauty, and Occitane, have also announced price increases. Chanel released a price adjustment letter on the official website of the Japanese market, saying that it would raise the prices of 56 series of products in three categories, including skin care, perfume and cosmetics, from March 27, 2024. The reason for the price adjustment was explained in the price adjustment letter as "the price of raw materials rose". Behind the price increase is the declining performance of big brands. Est é e Lauder's financial report shows that in the three months ended December 31, 2023, Est é e Lauder's net sales were $4.28 billion, a decrease of 7% from $4.62 billion in the same period last year, and its net profit was $313 million, a decrease of 18.39% from $394 million in the same period last year. Est é e Lauder stated that the main reason for the decline in performance is the weakness of Asian tourism retail and the high-end beauty market in mainland China. In addition, half a month before announcing the price adjustment, Est é e Lauder announced that in order to achieve its profit recovery goals for the fiscal years 2025 and 2026, it is expected to carry out global layoffs of 3% to 5%. It is reported that Est é e Lauder has approximately 62000 employees worldwide, and based on this data, it is estimated that the number of layoffs will be between 1800 and 3000. In 2023, LVMH Group's sales revenue increased by 9% year-on-year to reach 86.2 billion euros; Net profit increased by 8% to 15.2 billion euros. Despite maintaining growth in performance, the growth rate has slowed down. In 2021 and 2022, the sales growth of LVMH Group was 44% and 23% respectively, and only 8% in 2023. Especially in the third quarter of 2023, sales only increased by 1% year-on-year, while organic revenue increased by 9% year-on-year, far lower than the 17% year-on-year growth rate in the previous two quarters and the analyst's expected growth rate of 11.2%. Domestic brands welcome opportunities The market has mixed opinions on this round of price increase strategy. Xu Xiongjun, founder of Jiude Positioning Consulting Company, stated that international beauty brands have the ability and space to offer a premium. By raising prices to achieve sales growth, they can widen the gap with domestic or mid to low-end brands in the fiercely competitive beauty market. Maintaining high brand value is a more advantageous marketing strategy for them. For example, in 2021, Unilever's annual revenue was 52.4 billion euros, a year-on-year increase of 3.4%; Basic sales increased by 4.5% year-on-year, which is the largest growth rate of Unilever in the past 9 years; The annual net profit reached 6.6 billion euros, with a year-on-year growth rate of 9%. In the financial report, Unilever said that in 2021, Unilever chose to respond to the rising cost by increasing the pricing, with the basic price increasing by 2.9% in the whole year and accelerating to 4.9% in the fourth quarter. However, there are also views that suggest that a price increase strategy will bring about a "reaction force". Zhan Junhao, founder of Fujian Huace Brand Positioning Consulting, said that with the development of the domestic beauty market, consumers have an increasingly wide range of choices. Price increases may cause some consumers to have a rebellious mentality, especially for consumer groups with high price sensitivity. If the brand fails to provide sufficient reasons and proof of value, consumers may choose to turn to other brands or products. The substitutability of internationally renowned cosmetics has been widely recognized among young consumers in China in recent years, and its leading advantages in composition and technology are not outstanding. With the development of e-commerce, domestic brands have quickly opened up the market for young people by relying on "good quality and affordable prices". The "affordable domestic cosmetics", represented by Huazhi, Kelaki and Juduo, focuses on the low threshold and high repurchasing characteristics of lip, eye and powder blusher cosmetics products, and attracts users to purchase through the high cost performance ratio of less than 100 yuan with the help of the "beauty doctrine" created by the ultimate appearance. With domestic brands increasing their investment in research and development, domestic products are no longer just a replacement. Vinona, which focuses on sensitive skin care, has achieved a repeat purchase rate of nearly 30% across all channels, with sales continuing to grow. At the same time, it has driven the revenue growth rate of its parent company, Betaine, to as high as 50%. Represented by Mao Geping and Caitang, "high-end domestic cosmetics" have broken through the beauty industry and successfully increased brand premiums through the strategy of teaching cosmetics to sell products. According to Sandalwood's e-commerce data monitoring, in January 2024, the GMV of beauty products on all platforms increased by 40% year-on-year. Live streaming platforms replaced traditional e-commerce as the main driving force for growth, and the market share of domestic brands also further increased. The GMV performance of beauty in January also reached a new high for the same period in previous years, an increase of 26% compared to the same period in 2022 and 33% compared to the same period in 2021. Independent financial commentator Zhou Zhengguo believes that raising prices for international beauty brands is an opportunity for domestic beauty brands. Especially for light luxury products such as Chinese cosmetics, there is a chance to defeat current second rate brands in the industry, but it is still difficult to surpass international high-end beauty brands.

    2024 03/02

  • China's beauty industry is seizing the trend and growing rapidly
    Recently, the news of "Chinese cosmetics becoming popular in South Korea" has surged to the hot search. Data shows that in the first eight months of 2023, the export value of Chinese cosmetics to South Korea increased by about 190% year-on-year. Not only South Korea, but China's cosmetics exports have maintained rapid growth since 2023. In 2023, the retail sales of cosmetics in China reached 414.2 billion yuan, a year-on-year increase of 5.1%. The export value of China's beauty, cosmetics, and toiletries was 45.8 billion yuan, a year-on-year increase of 22.8%. Among them, Southeast Asia and Japan and South Korea are the most important export destinations. According to data forecasts, domestic beauty sales are expected to increase by 21.2% year-on-year in 2023, with a market share of 50.4%, surpassing foreign cosmetics brands for the first time. Why has domestic beauty sales increased significantly? What is the password for domestic beauty products to become popular? What difficulties do Chinese domestic cosmetics need to overcome to stand out in international competition? Continuous sales growth "Behind the continuous growth of domestic cosmetics, first, domestic cosmetics, taking advantage of the China-Chic trend, have integrated Chinese traditional cultural elements, which is in line with the current popular aesthetic; second, the product quality has been greatly improved, which is capable of meeting the needs of a new generation of consumers; third, new and old brands have actively innovated and upgraded, expanding the product market." Secretary General of the China Science and Technology Alliance (preparatory) for Skin Health Industry, Zhuang Xiaojie, President of the Cosmetic Industry Branch of the National Health Industry Enterprise Management Association, said. In recent years, the recognition of domestic brands by consumers has been continuously increasing, and more and more consumers are willing to try and support domestic beauty products. According to a questionnaire survey organized by the Longwan District Consumer Protection Commission in Wenzhou City, Zhejiang Province, young people aged 20 to 35 are currently the main consumers of domestic cosmetics, accounting for 70.68% of the total. Among them, 59.52% have been using cosmetics for 1 to 5 years. In addition, a research report shows that 48% of beauty consumers aged 18 to 49 tend to prefer local products.For example, the Makeup Brush Set in Cangzhou, Hebei Province, is very famous and has produced many foundation Makeup Brush brands,Chinese women are becoming more aware of facial care,They have more choices for Loose Powder Brush. A scholar who has been paying attention to domestic beauty for many years told reporters that domestic beauty is gradually breaking away from the previous low-end and cheap image by improving quality, innovating research and development, and brand building, and gaining more and more recognition from consumers. Moreover, domestic beauty products are more cost-effective, and consumers can often buy high-quality domestic beauty products at lower prices. Experts say that in the past two years, there has been a high demand for popular cultural consumption, which has to some extent stimulated the deep integration of culture and consumer goods. A number of innovative domestic beauty brands have emerged, which have quickly won the favor of consumers while competing with international brands in the market competition. Excellent quality and brand characteristics not only meet domestic consumer demand, but also export many products to other countries and regions. Creating a circle through both internal and external cultivation In recent years, domestic beauty products have gradually begun to focus on quality. Taking Huaxi Biotechnology as an example, the company's R&D investment from 2020 to 2022 was 141 million yuan, 284 million yuan, and 388 million yuan, accounting for 5.36%, 5.75%, and 6.1% of revenue, respectively. In the first half of 2023, the company's research and development expenses reached 187 million yuan, a year-on-year increase of 4.04%. The R&D investment to sales ratio of Maggie Li is about 5%, and the number of new skincare products launched each year is controlled in single digits. The product development cycle is between 12 to 24 months. Pan Qiusheng, Chairman of Shanghai Jiahua, stated that high-quality products are the core of domestic beauty making a name for themselves. As obtaining traffic becomes increasingly difficult, it is necessary to have highly competitive products and excellent user experiences to enable consumers to be loyal to this brand. Research and innovation are the guarantee of the safety and efficacy of high-quality products. At present, all strategic layouts of Shanghai Jiahua are focused on continuous R&D efforts and the pursuit of quality improvement. According to the first three quarters of 2023 report of Shanghai Jiahua, the company achieved a revenue of 5.091 billion yuan, including research and development expenses of 114.2 million yuan, a year-on-year increase of 8.19%. At the same time, many domestic beauty brands are constantly striving for brand image innovation. For example, putting effort into brand image building, enhancing brand image and market competitiveness through cooperation with internationally renowned designers and developing co branded products. Launch many products with unique selling points to meet the constantly changing needs of consumers. "With the continuous improvement of domestic consumers' confidence in local products, local makeup brands are expected to become market leading brands," said Pan Qiusheng. According to data released by Forward Industry Research Institute, the export value of Chinese cosmetics is expected to exceed 5.6 billion US dollars in 2023, and the Chinese cosmetics export market will continue to maintain a growth trend. This also means that the international competitiveness of domestic beauty brands is constantly improving. Make up for the shortcomings in research and development As the world's second largest cosmetics market, China's beauty market is developing from a scale of 100 billion yuan to a trillion yuan level, but currently, the share of over 5000 cosmetics companies in China is still limited. In terms of high-end cosmetics raw materials and formulas, the domestic cosmetics industry still needs to strengthen cooperation between the industry and academia, and narrow the gap with foreign manufacturers. At the same time, it cannot be ignored that the development of domestic beauty products in the international market still faces some challenges and needs to improve its own strength. In 2022, the State Administration for Market Regulation and 18 other departments jointly issued the Action Plan for Further Improving the Quality of Products, Engineering and Services (2022-2025), proposing to promote the cultivation of a number of high-end brands in consumer goods such as cosmetics, clothing, home textiles, and electronic products. In early November 2023, the National Medical Products Administration issued a notice on encouraging innovation and standardized management of new cosmetic raw materials, encouraging the development of new cosmetic raw materials by combining traditional advantageous projects and characteristic plant resources in China, and supporting the use of modern science and technology for research and innovation of cosmetic raw materials. "Domestic beauty has gradually entered an era of competing for hard power." In Zhuang Xiaojie's view, the cosmetics industry needs to comprehensively plan from positioning, raw materials, production to technological research and development, and focus on innovation to enhance core technologies. Zhuang Xiaojie stated that the changes in the domestic beauty industry have occurred in the context of consumer upgrading. In recent years, consumers have increasingly recognized domestic beauty products, and the brand value of domestic beauty products has gradually increased. However, in order to gain a share of the mid to high end market and gain a say, it is necessary to improve the level of technological innovation. She suggested improving research and development production equipment, enhancing manufacturing processes, developing new materials, and balancing safety and practicality. Tian Shaolei, Director of the Inspection Department of the Food and Drug Audit and Inspection Center of the National Medical Products Administration, stated at the 2023 China Cosmetics International Cooperation Forum that the domestic beauty industry should continue to leverage its existing advantages, draw on and absorb advanced international management concepts, standards, and methods, gradually achieve integration with international standards, and improve the quality management and regulatory level of China's cosmetics production, Promote the growth and strength of China's cosmetics enterprises. Several experts told reporters that although there is a certain gap between domestic cosmetics and international brands, in recent years, domestic cosmetics brands have made significant progress in technology research and development, product innovation, brand building, and other aspects. In the future, through continuous technological research and product innovation, we will improve product quality and attractiveness, launch products that meet market demand, and the gap is expected to gradually narrow. This will also increase consumer awareness and favorability, and occupy more market share in domestic and international markets.

    2024 03/02

  • Regularly clean and maintain our cosmetics and tools to prevent bacterial growth
    Ordinary people tend to focus more on the skin, while makeup artists focus on reshaping the contours, slightly adjusting the proportions, and finely adjusting the shape of facial features. This is Ai Yanhe's professional perspective and a summary of years of experience in this industry. It's not that ordinary people's makeup is necessarily bad, it's just that ordinary people often don't master the correct makeup techniques and methods, resulting in a less natural and aesthetically pleasing effect after makeup.So Professional Makeup Brushes is essential. Firstly, we need to understand that makeup is not about changing your face, but about highlighting your strengths, covering up your weaknesses, and making you more confident and beautiful. So, Ai Yanhe suggests that before applying makeup, everyone should first understand their facial shape and facial features, identify their strengths and weaknesses, and then choose appropriate makeup products and tools based on different situations. For example, if your face is round, you can use some dark foundation make-up or face repair products to shade your cheeks and chin to make your face look more three-dimensional and slender.At this point we need Foundation makeup brush to care face. Secondly, we should pay attention to the order and steps of makeup to avoid the occurrence of dirty or floating powder. Ai Yanhe's experience is: first, we need to do basic skincare work to keep the skin clean and moisturized using Beauty Brush; Then we need to use some isolation cream or pre makeup cream to protect the skin from the damage of makeup, and improve the fit and durability of the makeup; Next, proceed to the makeup steps~

    2023 08/19

  • Exquisite and small makeup eggs
    Package Of Makeup Sponge Include : 1 or 2 or 3*Makeup eggs Material: Sponge Style: Green. Yellow (As show in the picture) Feature Of Foundation Sponge: 1.Makeup puff is an essential tool in your daily makeup. 2.Fluffy and waxy, soft and elastic, durable and not easily deformed. 3.With good antibacterial function and reliable materials, it is soft, comfortable and safe, and can be used daily. 4.It can be used for both dry and wet, creating a light base makeup and natural makeup. 5.As long as there is, you can easily apply the powder. Durable and can be used for a long time. 6.Use this Cosmetic Sponge to make natural and beautiful makeup. Note: If you receive wrong, lost or defective goods, please give us another chance to make them correct before giving feedback. We will replace it with a new one or refund it to you. Your 100% satisfaction is our top priority, so please tell me without hesitation and we will reply you within 12 hours. Due to the different monitor and light effect, the actual color of the item might be slightly different from the color showed on the pictures. Thank you! Please allow 1-3mm measuring deviation due to manual measurement. If you need more information, please feel free to contact us. Thank you.

    2022 12/01

  • Benefits of using Foot File
    Dead skin on the soles of the feet is caused by various reasons, generally due to the problem of skin keratin, the increase of dead skin on the soles of the feet, including long-term exercise and friction, drying of the feet, contact with detergents, causing the thickening of the horny feet, Showing the performance of dead skin on the soles of the feet, some people may be accompanied by cracks, bleeding and many other manifestations. In daily life, pay attention to these factors, pay attention to soaking the soles of the feet with hot water, then use a Stainless Steel Foot File to polish the thicker cuticle, and then use the external cracking paste. Therefore, in daily life outdoors, we should pay attention to wearing loose shoes to avoid excessive friction, which may lead to aggravation of symptoms. Generally, the peeling of the soles of the feet is more likely to cause athlete's foot. Athlete's foot is mainly caused by fungal infections on the skin of the feet. Breeding can cause peeling on the soles of the feet.So we recommend our Professional Stainless Steel Foot File to solve your problems.It is Double Sided Stainless Steel Foot File Design. In addition, if you suffer from exfoliative keratolysis, usually dry skin or lack of vitamin E will also cause, you should wash and change shoes and socks frequently, pay attention to foot hygiene, and avoid aggravating athlete's foot.

    2022 05/21

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